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1.Market Observations, 8.Was Sticky

30 Dec 2016 (TheAge) – Amazon calls 2016 holidays sales ‘the best-ever season’

(30 December 2016, The Age, BusinessDay, p18, Carolyn Cummins)

‘Global online giant Amazon has released sales data from the 2016 holiday season and the numbers and types of items bought will sober up any retailer who ate their aunt’s Christmas sherry trifle. A staggering 1 billion-plus items were shipped worldwide over the Christmas break – termed the “holiday season” – from its Prime Now hubs and fulfilment centres, the Amazon distribution centres.’



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